Spanish Services Are Least Satisfactory in Europe, According to Consumers
15 de septiembre de 2016
España es el país con el peor nivel en la Unión Europea en términos de rendimiento de los servicios de mercado, según el cuadro de Indicadores de los Mercados de Consumo de la Comisión Europea en 2016. Mientras que algunos mercados muestran una mejoría, todos están debajo de la media de los 28 de la UE.
EMAC 2016: Marketing in the age of data
30 de mayo de 2016
Last week Oslo held the Annual Conference of the European Marketing Academy, with over 1000 participants gathering to learn and discuss the evolution of market research in the age of data.
Why are Spanish Consumers Still Wary of Online Shopping?
26 de mayo de 2016
PwC’s Total Retail 2016 report highlights how far Spain is lagging behind other Western European countries in terms of online commerce, particularly mobile shopping.
5 Reasons to Become an International Business Student
10 de mayo de 2016
MBA’s are some of the most highly rated and sough-after degrees in the world – but often many of these graduates have little to set them apart. So what can the International Master’s Degree in Business Administration offer that other business schools can’t?
81% of digital agencies to increase workforce this year
9 de mayo de 2016
Web platform Kentico have released their 2016 Digital Agencies Survey. Despite a predicted increase in technological investments, a larger workforce is the preferred expenditure for the average agency in 2016
Are US Shoppers Satisfied with their Retail Firms?
19 de abril de 2016
The American Customer Satisfaction Index (ACSI) for 2015 shows a slight drop in U.S. shoppers’ satisfaction with nationwide retailers, with online sellers again the best rated.
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